01 / COLOR PAIRINGS
Calculated sRGB text contrast. Normal text needs 4.5:1; large text needs 3:1 for WCAG AA.
INDEPENDENT STUDY / DENVER FOOTBALLART DIRECTION + DESIGN + DEVELOPMENT
HOME FIELD.
EVERY FORMAT.
A graphic system, built to move.
Typography. Grid. Color. Context.
An independent application study by Darian Simon. Original photography from the BAGP × Broncos archive.
EXPLORE THE SYSTEM ↓DELIVERY CANVAS2400 × 1000 px
LAYOUT LOGIC12 columns / 80 px inset
PRODUCTION CONTEXT
SOURCE / DESIGN NOTES ↗Concept ratio. Final dimensions depend on the media owner.
BARLOW CONDENSED / 700DISPLAY SPECIMEN
CAP HEIGHTOPTICAL SPACING
MILE HIGH
BASELINE ABCDEFGHIJKLMNOPQRSTUVWXYZ / 0123456789
Compact display type gives short headlines presence. Manrope carries longer reading. IBM Plex Mono aligns the useful details. These are the study’s type choices, not official team fonts.
THE SCALE16 PX BASE / SEVEN ROLES
BUILD THE
MOVING SYSTEM.
A live football broadcast engine. Direct the routes, impact, depth and frame, then export the approved composition.
01 / ENTRANCE02 / HOLD03 / EXIT
REFERENCE ANALYZER / LOCAL ONLY
DROP A STILL OR SHORT CLIP.
Samples frames, dominant color, cuts and visual activity. It suggests an editable recipe, never a copy.
- CUTS
- 0
- TEMPO
- CALM
- ACTIVITY
- 0%
- PALETTE
LIVE / DETERMINISTIC CANVAS ENGINE
Reference analysis runs locally in this browser. Video export uses the format supported by your browser.
SPECIFY IT.
THEN BUILD WITH IT.
A useful kit connects decisions to deliverables. The palette below is the screen palette used in this study. Print and stadium output have their own approval requirements.
02 / OUTPUT IS A DESIGN DECISION
Start with context.
The team’s published identity references elevation, Colorado terrain, and orange, navy, and white. The study uses that context without inventing a new team identity.
Give every element a role.
One compact display face. A reading face. A data face. A shared inset and repeatable grid. Short headlines stay dominant; details remain useful.
Recompose, don’t shrink.
A 54-pixel ribbon cannot carry a print layout. Remove secondary copy, strengthen contrast, and preserve the message. Each format gets its own composition.
Make the next version easier.
Editable fields sit inside fixed rules. Export the artwork and the tokens. Production notes travel with the concept instead of living in someone’s memory.
REFERENCE & AUTHORSHIP
Independent design study by Darian Simon. Photography: Darian Simon, from the BAGP × Denver Broncos campaign archive. Newly composed graphics are self-initiated concepts, not previously commissioned team work.
Built from ideas in my webforreal type-scale tool, framewerq demonstrations, and Pretext Type Helper. Pretext 0.0.3 performs text layout; motion adapts my existing per-character transition approach.
TEAM IDENTITY / MILE HIGH COLLECTION ↗RIBBON PRODUCTION SPECIFICATIONS ↗IPTV PRODUCTION SPECIFICATIONS ↗GAMEDAY PRINT SPECIFICATIONS ↗EMAIL CREATIVE SPECIFICATIONS ↗
References reviewed September 25, 2026. This study is an RGB design proof. Confirm current specifications before production.